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NFTPups case study

What was built: an interactive website update. How it helped: longer visits and more repeat users.

Problem

The first version looked fun, but people did not have enough reasons to keep exploring or come back.

Solution

I rebuilt the experience with clearer steps and feedback so people stayed involved.

Timeline

Delivered in 3 weeks: planning, interface design, build, tracking setup, and polish.

How it was built

Custom build with smooth animations, simple user tracking, and mobile checks.

Business result

Before

  • Average session: 1:08
  • Return users: 12%
  • Engagement events/session: 2.4

After

  • Average session: 4:16 (+276%)
  • Return users: 33% (+21 points)
  • Engagement events/session: 7.1 (+195%)

Project screenshots

NFTPups pack-opening interaction screenshot
Pack-opening interaction and reward moment.
NFTPups engagement summary screen screenshot
Engagement tracking panel.

Client testimonial

"Users stayed longer, explored more, and shared it. The experience made the product memorable."

Want a similar result?

If you want a more interactive website that keeps people engaged, book a call and I will map it with you.

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